Google's New AI Try-On Feature Offers Virtual Fashion Tryouts and Highlights Privacy Policies

Google has introduced a new AI-powered shopping feature called 'try it on' that allows users in the US to upload a photo of themselves and virtually try on clothing items from Google Shopping. The feature uses a custom AI model to realistically drape garments on the user's image, helping users visualize outfits before purchasing. Google assures that uploaded photos are not used beyond the try-on process and are not shared or used for training purposes. This innovation aims to enhance online shopping experiences and potentially reduce return rates by providing virtual fitting options.